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Kenny Chesney and Costa Sunglasses Expand Partnership

posted May 24th, 2012 at 10:32 am

1 Comment »
by Josh Martn

Music superstar Kenny Chesney announced he’s expanding his partnership with Costa with five new limited edition sunglasses, with a portion of the proceeds continuing to benefit Coastal Conservation Association (CCA). The partnership, which debuted in 2011 on Chesney’s “Goin’ Coastal” concert tour, has raised more than $50,000 for CCA to date.

The five new Kenny Chesney Costa styles include Hammerhead, Caballito, Switchfoot, Hammock and Maya, and will retail from $129 to $199. Each style will feature Kenny Chesney’s signature and his palm tree logo inside the frame, and will come in a variety of unique color combinations, including tortoise/light green, black/white and clear/light blue.

The sunglasses will be available for purchase at authorized Costa retail outlets and online at www.costadelmar.com/kenny in late May.

Five percent of the sales from this year’s limited edition sunglasses will benefit CCA’s ongoing marine conservation efforts. In addition to CCA’s long history of advocating for the conservation of coastal marine resources, the grassroots organization has helped fund habitat restoration initiatives throughout the Gulf of Mexico and south Atlantic, including a $500,000 project for Independence Island in Louisiana. The group also secured more than $400,000 in Texas reefing projects, reef creation in Alabama’s Bon Secour Bay, and oyster restoration efforts in Florida, Georgia, South Carolina, North Carolina and Maryland.

“The partnership with Costa Sunglasses and the Coastal Conservation Association is a natural extension of who I am and what I believe in,” said Chesney. “We live the coastal lifestyle – it’s part of who we are. It’s up to us to help protect and preserve the oceans and beaches for future generations.”

“Support from a superstar like Kenny Chesney and a visionary corporation like Costa does so much to focus attention on important ocean conservation issues,” said Pat Murray, president of CCA. “The funds raised through the Limited Edition Kenny Chesney Costa Sunglasses will go to help programs such as marine habitat creation and youth outreach, ensuring a brighter future for our shared marine resources.”

Costa also announced its title sponsorship of Chesney’s online radio station, No Shoes Radio (www.noshoesradio.com). The free station offers listeners a glimpse into Chesney’s personal music playlist, with songs from artists ranging from the Red Hot Chili Peppers to George Jones to Police. No Shoes Radio will broadcast live from various Costa retail outlets throughout Chesney’s “Brothers of the Sun” summer concert tour with musical artist Tim McGraw.

“We’re excited to continue our relationship with Kenny in 2012. I think his fans will love the new styles and new colors we’ve created for this year’s line,” said Al Perkinson, vice president of marketing for Costa Sunglasses. “Not only will fans love how they look, they’ll also love how they feel, because by buying Kenny Costas they are helping to protect the coast lines we all love so much.”
Chesney kicks off his Brothers of the Sun tour 2012 presented by Corona Light in Tampa, Fla. on Sat., June 2. For more information, visit www.kennychesney.com.

Tagged in Business, Merchandise, No Shoes Radio

Kenny Partners with Costa on Sunglass Line

posted March 14th, 2011 at 3:53 pm

by Josh Martn

(Please bear with us as we’re still working on getting the site right after switching hosts)

Kenny Chesney has partnered with Costa Del Mar to create a new line of sunglasses.

Proceeds generated from the sale of the Costa Kenny Chesney Limited Edition Sunglasses will benefit Coastal Conservation Association, a shared cause for both Chesney and Costa. The five Costa Kenny Chesney Limited Edition Sunglasses feature Kenny’s signature and unique hand drawn artwork etched onto each frame style, illustrating some of his favorite song lyrics and past tours.

These sunglasses are one-of-a-kind and once they’re gone, they’re gone. You can buy these limited edition shades during the 2011 “Goin’ Coastal” concerts at the Costa booth, and also online at www.costadelmar.com.

And for the ultimate fans of Kenny and Costa, check out the “Goin’ Coastal” promotion at Facebook.com/CostaSunglasses. By becoming a Like, you have a chance to win tickets to a Goin’ Coastal concert and “Kenny Costa” shades!

Tagged in Merchandise

Get Your No Shoes Radio Gear

posted August 19th, 2009 at 11:28 pm

1 Comment »
by Josh Martn

The No Shoes Radio store is now open at richardandsouthern.com.

The store currently features:

  • Men’s and Women’s Shirts
  • Hats
  • Mugs
  • License Plates
  • Bottle Opener Keyring
  • Frisbee
  • Can Coolies
  • Lanyards
  • Bumper Stickers
  • Guitar Pick Set

Check out the the No Shoes Radio Store now!

(hat tip to stomo521 for passing this along)

Tagged in Merchandise, No Shoes Radio

Frisco Commemorative T-Shirt For Sale Online

posted May 19th, 2009 at 9:51 pm

1 Comment »
by Josh Martn

A special t-shirt was made for the Frisco, Texas makeup show last Sunday and it’s now available online in the Kenny Chesney Official Store.

Sold out at the show, but now available IN LIMITED QUANTITIES!! This tee will not be restocked so get yours NOW!

Dallas, TX May 17, 2009 make up show tee! 100% preshrunk cotton black tee with a front left chest and full back There’s Something Sexy About The Rain, Lightning and a Dallas, TX Make-Up Show!

Price: $25.00. Buy it now!

(hat tip to Fibrotina for passing this along)

Tagged in Merchandise, Special Appearances

Personalized Chesney “Greatest Hits II” Plaque

posted May 19th, 2009 at 9:38 am

No Comments »
by Josh Martn

Sony Music Entertainment has made available a personalized plaque to celebrate the release of Kenny Chesney’s “Greatest Hits II”.

To celebrate the release of Kenny’s Greatest Hits II CD, proudly display this personalized 16” x 20” plaque. Never before available, this exclusive framed art is the ultimate addition to your Kenny Chesney collection. Yours for only $149.95 plus shipping and handling.

Click here to order!

Tagged in Albums, Fans, Merchandise

Commemorative T-Shirt for Frisco Show

posted May 14th, 2009 at 11:43 pm

1 Comment »
by Josh Martn

Listening to Kenny Chesney talk about it, you can tell that the Frisco, Texas show that was weathered out two weeks ago already holds a special place in his heart.

“When the fans saw that I was gonna come out there with them, they came forward to us, too,” Chesney says of the night. “They wanted it as bad as I did… to share that moment, the songs, the whole thing… and I can’t tell you what that feeling was like, but I can tell you, I’ll never forget it. It’s part of the reason I want to go back and do it again: because I wanna finish what we started.”

Chesney said that it was the worst weather that he’s ever played in. He lost several hundred thousand dollars worth of equipment and is paying the costs to restage the makeup show on Sunday.

“When I saw the pictures of us onstage, it was pretty powerful in terms of the image,” says the man who sang for almost 50 minutes. “And looking at all of them, thinking about standing onstage with all those fans who right up there with us and singing ‘There’s Something Sexy About The Rain’ – and it really felt like that in spite of the downpour – I could totally feel it again. I figured they would, too so it was ‘How do we go about giving them something that’ll capture that? Take them back to the moment?’”

A special commemorative t-shirt will be available at Sunday’s makeup show. It is basic black and features one of the photos of Chesney in the storm. It will be imprinted with the words “There’s Something Sexy About The Rain,” the date of the show and the city.

Tagged in Merchandise, Tour


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