Chesney Launching Clothing Line

posted August 18th, 2009 at 2:30 pm

by Josh

Kenny Chesney is expanding his tropical appeal… this time to clothing. The new line will be called Blue Chair Bay:

The pieces — for men and women — are designed to look and feel like “that favorite T-shirt that you’ve washed a lot that is kind of sun bleached… your favorite khakis, and your shirt that you’ve had forever,” he tells PEOPLE. (Naturally, there are worn-in baseball caps, too.) Chesney was so involved in the design process that he even name-checks friends on some of the items. “I’ve got a shirt that says “Bob’s Charter” and Bob is a buddy of mine that’s been living in the islands for a long time.”

Sure, not everyone can live in the Caribbean like Chesney, but he hopes his new mid-priced line (ranging from $35 for a T-shirt to $72 for khakis) — which is currently being sold at Fast Buck Freddies in Key West, Ocean Eddie’s Resort Wear in Gulf Shores, Ala., and Levy’s in Nashville — prompts people to use their imagination. “Blue Chair Bay is kind of like the place we’d all like to go if we had no obligations or nowhere to be,” he says, “and that’s kind of what I want this clothing line to represent. These are the clothes I would pack to go to this place.” Count us in!

(thanks to everyone that passed this along)

Update – The Blue Chair Bay clothing line will officially launch on September 1st during the MAGIC Marketplace fashion event in Las Vegas.

Tagged in Blue Chair Bay, Business

Kay

Cool! Can’t wait to see next years concert with everyone in Kennywear!
PEG

OMG NOW WE CAN WEAR KENNY SEE KENNY AND MAYBE SOON DRINK KEENY AFTER HE GETS HIS RUM OUT! HAHA LIFE CAN BE KENNY GOOD! I’M EXCITED TO SEE THE CLOTHING LINE! OH KENNY WERE YA GONNA DO JEANS TOO???
sosilly

From the press about it, it seems it is only available in Nash and in Key West and Gulf Shores.
I guess he is starting with a very small market.
Hopefully if he does not plan to do major retailers then he will do it online
Kathy

I hope we can order them online Christmas shopping will be very easy this year!!!!
ashley

cant wait for kc wear yay love the pic
vicki weber

I hope that kenny chesney can get these clothes sold in store’s all over the world.That way,this will be fair to me and to the other kenny chesney fans that cannot order these clothes online.I like that T-shirt with kenny chesney
on it that i want to get.That is a real nice T-shirt.Kenny looks good on it to.
Jeff

Blue Chair Bay straw hats are available online.
sosilly

• The Blue Chair Bay clothing line, inspired by Kenny’s sense of casual dress, gets its official launch Sept. 1 during the MAGIC Marketplace fashion event in Las Vegas. The line includes khakis, ballcaps and T-shirts. “These are the things you wear when you’re just being yourself, unplugging with nothing to prove,” Kenny says, “when you’ve got nowhere to go, nowhere to be, and you want to be comfortable but still look good.”
http://www.bestregistrycleaner.net/does-a-registry-cleaner-remove-spyware-and-malware.htm June Pellecchia

Thank you for useful info.

Chesney Launching Clothing Line

posted August 18th, 2009 at 2:30 pm

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