A new Corona television ad featuring Kenny Chesney will debut Sunday night at the Academy of Country Music Awards.

“Bootprints” opens with the sound of a man and his guitar playing a laid-back tune. As the camera pans across the idyllic beach, a trail of several “bootprints” in the sand leads to bare footprints, a pair of sandy cowboy boots, the shadow of man in a cowboy hat, a Corona Extra resting next to him on a stump, and finally ends on Chesney strumming and singing his song “Old Blue Chair” with the ocean waves as his back-up band.

The last shot of the recognizable Corona beach scene headlines: “Corona Presents Kenny Chesney’s 2008 ‘Poets & Pirates’ Tour.” Corona is the official sponsor of the tour, which kicked off in April and runs through September.

“Corona’s image of sun and beach is a natural complement with the persona and essence of Kenny Chesney,” said Timm Amundson, VP/marketing, Corona Extra and Corona Light for Crown Imports.

In addition to the TV commercial, the partnership will be supported with on-site signage at all tour venues and a variety of point-of-sale materials, including posters, pennant strings and banners.

The 30-second spot was created by AOR Cramer-Krasselt, Chicago.

“Bootprints” will run on major networks, including FX, ESPN and Great American Country, and during late night talk shows, including “Jimmy Kimmel Live,” “Late Show with David Letterman” and “Late Night with Conan O’Brien.”

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Don’t forget to vote for Kenny for Entertainer of the Year!